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Diversions
A match made on DVD
By Bret Schulte
When
wedding day stress made it hard to smile for pictures, Rachel Orzoff
began singing the Partridge Family theme
song "as a joke." She beamed, the photographer snapped away--and the
videographer got it all. "This is the silly stuff I get to show my
[future] kids," says Orzoff, a Minnesota educator. The scene appears
on her wedding DVD. With chapters like "first dance," the two disks
include wedding scenes set to, yes, the
Partridge Family theme, a montage of childhood pix, and a
crisply edited 45-minute film of the big day.
Tell Uncle Bob to leave his
camcorder home. Aided by the latest editing and production software
and the flexibility of the DVD format, videographers are turning the
much-maligned wedding video into a professional-grade film even your
friends will want to watch. The quality is "miles beyond what it was
just five years ago," says Carley Roney, editor-in-chief of the
Knot, a wedding-guide publishing empire. So is the price. In 1988,
fledgling videographer Kris Malandruccolo of Chicago (
elegantvideosbykris.com ) charged $350
for a wedding. "It was pretty much point and shoot in VHS and here
you are," she says. Today, she shoots digital video, uses two
cameras, and spends over 40 hours editing. The Orzoffs paid her
$4,000.
Videographers have become less
invasive and more artistic than their forefathers. A wireless mike
slipped into the groom's breast pocket records the vows.
Light-sensitive cameras have replaced those with glaring headlights.
And videographers can zoom in on the action without being part of
it: Justin Parker ( new-jersey-wedding.com
) filmed from across the street as groom Ross Sussmann
entered the church in Newark, N.J. "We didn't even know he was
there," says Sussmann, a Harvard medical student. Parker's stylish
work "helped us feel like it really is our Hollywood movie." The
video even includes black-and-white cinematography.
But nothing is more Hollywood
than what the industry calls the "love story." Like a personal VH1
Behind the Music, the love story mixes
an interview with the couple, old home videos, photos, and even some
choreographed footage. "The Love Story of Kathryn and Chace
Beddingfield" of Flint, Texas, includes the tale of their first kiss
(at his college graduation party)--and a scene in which Chace spins
around while Kathryn suddenly appears in his outspread arms. Some of
the staged interludes felt "unnatural," she says. But, "it's
priceless because we can never go back to before we were married and
talk about the future."
With great technology comes
great temptation to overdo it. Yifat Oren, wedding planner for such
stars as Kevin Costner and Mariska Hargitay, advises against a load
of special effects, "sappy ballad" soundtracks, and graphics and
titles (too cutesy and cluttered).
On the horizon are
high-definition video cameras, which will lead to a "cataclysmic
change," says Roy Chapman, president of the Wedding & Event
Videographers Association. Videographers will be able to pull
high-quality stills from videos and manipulate them digitally. And
the vivid, almost 3-D picture will make your wedding something
"cinematic," Chapman says.
In that case, you might want a
videographer who does makeup. And voice lessons from the Partridge
Family. |